Public Relations Writing (MCOM 262)

Term: 2022-2023 - Spring

Faculty

Gail RamseyShow MyInfo popup for Gail Ramsey

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Schedule

Tue-Thu, 2:30 PM - 3:45 PM (1/17/2023 - 5/10/2023) Location: MAIN MH 216

Description

Students plan and create public relations plans. Using journalistic techniques, students write press releases, newspaper and/or magazine articles designed to generate media attention for an organization or product. Students create a portfolio of public relations writing, which may include newsletter, brochure, speech, pitch letter, and additional collateral public relations materials.
Prerequisite: ENGL-101 & MCOM 261 or instructor permission
Cross-listed: MKTG-262