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Course Information

PUBLIC RELATIONS (UEBC 255)

Term: 2010-2011 Spring Term

Faculty

Ted R. Taylor
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Schedule

Wed, 5:30 PM - 10:00 PM (3/2/2011 - 4/20/2011) Location: MAIN FR 20

Description

A study of the principles and techniques used in communication between an organization and any
individual or audience. Media and press releases, promotions and trade shows, community and
customer relations. Students plan and present a public relations campaign.