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Course Information

Event Planning (SPMA 220)

Term: 2015-2016 Spring Term

Faculty

Barbara J Diemer
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Schedule

Mon-Wed, 12:30 PM - 1:45 PM (1/18/2016 - 5/11/2016) Location: MAIN MH 309

Description

Introduction to event planning, with an emphasis on managing an event planning business, budget development, and income generation. The purpose of this course is to acquire an in-depth knowledge about the specialized field of event management and to become familiar with management techniques and strategies required for successful planning, promotion, implementation and evaluation of special events within a sport context.