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Course Information

Event Planning (SPMA 220)

Term: 2014-2015 Spring Term

Faculty

Barbara J Diemer
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Schedule

Mon-Wed, 12:30 PM - 1:45 PM (1/12/2015 - 5/9/2015) Location: MAIN FR 10

Description

Introduction to event planning, with an emphasis on managing an event planning business, budget development, and income generation. The purpose of this course is to acquire an in-depth knowledge about the specialized field of event management and to become familiar with management techniques and strategies required for successful planning, promotion, implementation and evaluation of special events within a sport context.