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Course Information

Marketing Research (MKTG 310)

Term: 2020-2021 Fall Term

Faculty

Catherine Gilstein PhD

Office Hours

  • Start Date: Jan 5 2018 9:30AM
  • End Date: Jan 5 2018 10:30AM
  • Single Date:
  • Weekly Days: Monday Wednesday
  • Note: by appointment (adjunct offices)


Office Hours

  • Start Date: Jan 5 2018 9:30AM
  • End Date: Jan 5 2018 10:30AM
  • Single Date:
  • Weekly Days: Monday Wednesday
  • Note: by appointment (adjunct offices)


Office Hours

  • Start Date: Jan 5 2018 9:30AM
  • End Date: Jan 5 2018 10:30AM
  • Single Date:
  • Weekly Days: Monday Wednesday
  • Note: by appointment (adjunct offices)


Office Hours

  • Start Date: Jan 5 2018 9:30AM
  • End Date: Jan 5 2018 10:30AM
  • Single Date:
  • Weekly Days: Monday Wednesday
  • Note: by appointment (adjunct offices)


Office Hours

  • Start Date: August, 2021
  • End Date: May, 2022
  • Office #:  215-248-7028
  • Weekdays: Schedule a time on my calendar https://calendly.com/cgilstein/30min
  • Note: by appointment only (SJ Hall, Room 202)

Schedule

Tue-Thu, 11:00 AM - 12:15 PM (8/31/2020 - 12/18/2020) Location: W OLC NN

Description

Applies the scientific method, (i.e., problem definition, hypothesis formation, data collection and analysis), to marketing decision making. Students conduct a marketing research study and present their findings. Course is writing intensive. Pre-Requisites: ENGL-101, MKTG-203 and MATH-227.